University of Iowa

Selling Your Book: Elevator Pitches, Hooks, and Back Cover Copy

Weekend June 23 to June 24 2018

One of the most essential components of writing and selling fiction is how quickly and strongly you’re able to snare your audience. Having a strong hook is not only a good marketing strategy, it can also improve and strengthen your writing. In this workshop, we will discuss ways to sell our books to readers, agents, editors, and ourselves with highly-crafted, sharply-honed hooks and elevator pitches. We’ll use in-class writing prompts as well as discussions of pieces you bring from home to further our understanding of how to create marketable, sought-after fiction.

Short Story